YouTube Channels For Dummies 1st Edition

• Establish a channel and create content
• Monetize your channel and build an audience
• Make a name for yourself and your business

Discover the secrets of YouTube success and get in on all the action!

With more than 1 billion unique visitors each month, YouTube is the place to reach new audiences, boost your business, or maybe even become a celebrity in your own right. This book is packed with professional advice for building an audience for your online video. Learn to launch a channel, develop a content strategy, grow an audience, measure success, and more.

• What YouTube can do

• —explore the steps for creating channels for education, business, and entertainment

• Get started

• —sign up, launch a channel, and set up ways to earn money from content

• Create content

• — learn the tools you need, how to shoot and edit great video, and how to upload it with SEO in mind

• Bring ’em back

• —discover the strategies for attracting and keeping repeat viewers

• Generate revenue

• —discover how to generate a revenue stream from your channel

• See how you’re doing

• —learn to measure your success and build on what’s working

• Promote your channel

• —share your content on other channels and build a stable of regular subscribers

• Get the word out

—reach customers and new audiences by advertising with video on YouTube

Open the book and find:

• Steps to launch a new channel
• Advice on creating a content strategy
• Video shooting and editing tips
• How to optimize video to reach a wider audience
• Ways to improve search results
• Tips for avoiding copyright hassles
• Hints for engaging with your audience
• Help promoting your channel

Rob Ciampa and Theresa Moore are YouTube certified professionals for Pixability, a company that focuses on helping businesses better find, analyze, and connect with audiences on YouTube. John Carucci is Entertainment News Producer for the Associated Press and author of GoPro Cameras For Dummies and Digital SLR Videography & Filmmaking For Dummies.